Give Big Day Toolkit - BCM

Give Big Day Toolkit

Be part of the Give Big Day experience!

You can play a big part in this year’s Give Big Day, and we’re here to help! Here, you’ll find the resources you need to have a successful Giving Day.

If you have questions or are looking for more information, contacct Adam Supgul at adam.supgul@bcm.edu.

Giving Day Basics

  • Date: September 16, 2025 from 12 a.m. to 11:59 p.m. CST
  • Website: BCM.edu/GiveBigDay
  • Hashtags: #GiveBIGDay #BCM #Baylor125

What is Give Big Day?

This is Baylor College of Medicine’s first ever Give BIG Day! This new annual tradition is a great opportunity for us to come together and support the values and causes that make Baylor a leading healthcare, research and educational institution.

This year, we’re also celebrating a huge milestone: Baylor College of Medicine’s 125th anniversary! That’s 125 years of building stronger communities and a healthier world.

What is the goal of Give Big Day?

The primary goal of Give Big Day is to increase participation among donors and volunteer fundraisers at all levels. Give Big Day is a fun and rewarding experience. We expect to attract new donors and reengage lapsed donors who haven’t responded to traditional giving marketing. We also expect our loyal donors to give again and engage on a deeper level. We anticipate even higher engagement and an enthusiastic response from younger alumni.

How it works

Whether online, over the phone or by mail, every gift made on September 16 counts toward the total, regardless of designation. The Give Big Day website displays a real-time running tally of the total number of donors and dollars raised overall, as well as for each college and unit. The 24-hour period is structured around challenges, during which campus partners strive to earn bonus money.

Challenges on Give Big Day will unlock special funding. They are designed to incentivize broad participation and outreach. Unless specified otherwise, bonus funds go to the annual fund of the college or unit winning the challenge or the parent annual fund for any support area designation.